Sales Training and Consulting for Growth Oriented Companies


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Most people think that “sales” is a dirty word. Consumers struggle with trusting salespeople. Salespeople who fell into sales, and lack the proper mindset and tactical training, will default to Order Taker mode. Compound that with our fundamental desire as humans to fit in with the tribe, we get a combination that starts with a strong fear of rejection and ends with a failing sales career. In this session, we will cover where this comes from, the mindset shift to make, and the tactical sales process to follow each and every time.

Are you still selling like you did 2+ years ago?

Does it feel like you are stuck in your sales career?

Do you get frustrated when you don’t know why people aren’t buying from you?

Do you wish it was easy to persuade people?

This course will show you how to build a new selling foundation and mindset for sales success!

In this comprehensive training program to become a Certified Authentic Persuader(TM), you will learn from videos and documents, and then be required to submit two assignments as well as pass a final exam.

When you use the sales success foundation outlined in the course you will also have a framework that can be applied to any sales situation.

In addition to the extensive course material you will receive Two 1:1 30 Minute Private Coaching Sessions

The Course Sections leave nothing to chance. They are:

✔ Making Yourself Into a Sales Professional

✔ Sales Success Traits

✔ Motivation

✔ Vision Board Assignment

✔ Understanding Your Prospects

✔ Being a Leader

✔ Authentic Persuasion Pathway

✔ Sales Process Transitions

✔ Authentic Persuasion Process Assignment

✔ Winning at Follow Ups

✔ Closing

A Different Selling Approach

Bobby Hawley, Unsub Central

I’ve taken numerous sales training courses and would put Selling With Authentic Persuasion in my top 3 to recommend to all sales people. Whether you sell B2B or B2C, Jason’s method and strategy on how to focus on selling human to human (H2H) makes you rethink the approach/mindset to each call.

New to Sales

Kate Grandia

Going through this program was my first experience with sales ever and this certification was life changing. It changed the narrative of sales for me and created a way for me to do my favorite thing in sales – help people.

All About the Humans

Craig Radford

What stood out to me was the part where they (my prospects) are human and we need to make it all about them. Love how the course laid it all out from being curious to ensuring that we get they need.

Bonuses for those who buy this training course through the SpearPoint Solutions platform.

Bonus # 1 : LinkedIn Success Strategy: Steps to Making LinkedIn Your Golden Ticket. This comprehensive guide tells you exactly what to do to maximize your effectiveness on LinkedIn.
A $39.95 value, it is included when you purchase Selling With Authentic Persuasion through this platform.
Bonus # 2 : The landmark personal achievement book written by SpearPoint Solutions Founder Bob Sager, Discovering Your Greatness: A Higher Level Thinking and Action Guide
A $14.99 value, a digital version is included when you purchase Selling With Authentic Persuasion through this platform.

Kim started her own coaching business a year ago. She had gone through training and received several certifications. Yet one part they never taught her was how to sell. She had gained some clients but each time she dreaded the conversations with prospects where she needed to convince them to hire her. Kim wished the selling part would be easier so she could just focus on what she loved most – coaching.

John had been in sales for a while but constantly struggled with hitting his goals. Others around him were doing well which meant he was the one missing something. When he started out it seemed like he was on track for sales greatness but that has since faded. He then got to a crossroads: find the missing pieces for sales success or quit and go into a different line of work.

Bill was really good at speaking with prospects, enjoyed getting to know them and their challenges. Most of the time they were qualified to buy from him, but he struggled with hitting his sales numbers. Recently he heard a term that seemed to fit his sales “style” – Order Taker. He didn’t like the thought of having to push, trick or manipulate people so he typically waited for people to ask about buying.

Do any of those sound like your current sales career?

Now let me share about Stacey. She was a selling machine, consistently crushing her quota and earned a nice income. She used to struggle, in similar ways that John, Kim, and Bill do. She had felt like the goal of selling was to manipulate, but then she found the key to success by modeling her sales process around how other true service professionals conduct themselves. Then she created a system for moving her prospects forward in the conversation, using persuasion to help the right people buy from her.

P.S: This training program is not filled with slick closing lines and strategies (yes there are a few in here) or ways to trick your prospect into buying.
If that is what you are looking for in a sales training course, this one is not for you.
But, if you want to become like Stacey, click either the Enroll or Free Trial button above and let us help turn you into a quota breaker!

Do you need or prefer live training?

Watch the video below to hear Selling Effectiveness Institute Founder Jason Cutter explain the live training options.

Go here to read the details of the available workshops.

NOTE: When booking a consultation, be sure to enter the Brand Ambassador code in the notes to ensure you receive bonuses exclusive to SpearPoint Solutions referred customers.

SpearPoint Solutions interviews Selling Effectiveness Institute Founder, Jason Cutter

About Your Guide, Jason Cutter, Founder of the Selling Effectiveness Institute

“Guiding Authentic Sales People” is my response when asked how I help companies/people. From mortgages to helping people avoid foreclosure, to running call centers to help people with their credit card debt and student loans, it’s always been about scalable sales operations, systems and training to help people enroll successfully. I started consulting at the beginning of 2019 with the goal of helping companies improve their sales operations. In 2020 I published my first book, Selling With Authentic Persuasion: Transform From Order Taker to Quota Breaker, and then two more books: Reasons NOT to Focus on The Sales Experience and Voices For Leadership V1 (contributing author). Host of The Authentic Persuader Podcast, I have appeared on hundreds of other podcasts, am a professional speaker, consultant and sales and leadership trainer.