Is Your Prospecting Approach Costing You Sales?

Our B2B Customer Attraction System will help you sell more without competing on price.

We have developed a way for you to prospect and sell that clearly differentiates you from competitors. Called the B2B Customer Attraction System, it positions your organization as a highly valued business partner rather than simply one of many similar vendor options.

Consider these very different approaches taken by two banks
competing for the same prospective client.

Traditional Bank

☛ A rep from bank #1 approaches a potential client with marketing collateral that features a menu of services the bank provides.

☛ The collateral piece includes lots of facts and figures and brags about how long the bank has been in business, how many assets & big name clients they have, etc.

☛ There is little in their approach that distinguishes them as different, better or more valuable than anyone else in the industry.

☛ Their approach is ALL ABOUT THE BANK.

Smart Bank

☛ A rep from bank #2 approaches the same client with an invitation to attend a Scientific Creative Thinking session.

☛ The rep tells them that the session will teach a little-known skill that will help them generate ideas for ways to be more effective and efficient in all aspects of business.

☛ Best of all, the event facilitator will help them come up with actionable ideas that very day which will benefit them immediately.

☛ Their approach is ALL ABOUT THE CLIENT.

Which approach differentiates the bank from competitors?  Which approach do you think makes for easier prospecting?  Most importantly, which approach is more likely to win business and create loyal customers?

This unique method of serving others first and helping THEM win bigger provides uncommon value that will have customers eager to do business with, and refer business to, you. Naturally, this prospecting approach is not limited to banks. Many organizations who serve other businesses can benefit from this low-rejection prospecting approach.

Listen to the recordings below from actual live events. (shared here with permission)

Wedding and Party DJ Company

We teach simple-to-use scientific creative thinking methods that produce actionable ideas every time!

We record all the ideas and related conversation. Participants are provided with a copy for later review.

Home Inspections Company

This is from a training session at a national convention. We gamify the process and have friendly competition.

All the Scientific Creative Thinking Methods we teach are easy to recall and use later.

In addition to the instruction and hands-on application of Scientific Creative Thinking Methods, we provide a post-event action plan that helps attendees get the absolute maximum value from the training.

This post-event action plan features multiple communications that provide ongoing touch points and reinforce the value you provided. Branded with your company logo, they keep your organization top-of-mind.


We make learning to use multiple Scientific Creative Thinking Methods fun by playing a game called What's The BIG Idea? Here is feedback from two folks after experiencing the power of that gamified approach to produce actionable ideas.


So you don't have to explain it, we provide a landing page that helps people understand the value of attending a Scientific Creative Thinking Training session. This makes prospecting with the B2B Customer Attraction System turnkey. All you have to do is direct potential customers to that page and then take reservations. (see that page here)

In addition, we can provide a simple prospecting flyer, branded with your company logo, that directs prospects to that page. (see a sample here)

Meet Our Certified Facilitators

 

 

Learn more about each of our Certified Training Facilitators by clicking here.


Virtual Sessions Available World-Wide.

In-Person Sessions Available in These U.S. States

Florida, Georgia, Illinois, Indiana, Kentucky, Michigan, North Carolina, Ohio, Oklahoma, South Carolina, Tennessee, Texas & West Virginia. (More to Come)

This method of prospecting is a perfect fit for organizations that have fifty or more employees and a dedicated sales team.

It can also work very well for smaller organizations and solopreneurs who serve similar customers and are willing to working together.

Let us help you AND your customers win bigger simultaneously! To inquire about available dates, investment amount and more, contact us at support@SpearPointOnline.com